Privacy Policy

    Data protection at a glance General information

    The following provides a simple overview of what happens to your personal data when you visit this website. Personal data are all data with which you can be personally identified. Detailed information on data protection can be found in our privacy policy listed below this text.

    Data collection on this website Who is responsible for data collection on this website? Data processing on this website is carried out by the website operator. The operator’s contact details can be found in the “Information about the responsible party” section of this privacy policy.

    How do we collect your data? Your data is collected in part by you providing it, for example, through filling out a contact form.

    Other data is automatically collected by our IT systems or with your consent when you visit the website. This is primarily technical data (e.g., internet browser, operating system, time of page access). This data is collected automatically as soon as you enter our website.

    What do we use your data for? Some of the data is collected to ensure the proper functioning of the website. Other data may be used to analyze your user behavior.

    What rights do you have regarding your data? You have the right to receive information about the origin, recipients, and purpose of your stored personal data at any time free of charge. You also have the right to request the correction or deletion of this data. If you have given consent to data processing, you can revoke this consent at any time for the future. Additionally, under certain circumstances, you have the right to demand the restriction of the processing of your personal data. Furthermore, you have a right to lodge a complaint with the competent supervisory authority.

    For this and for other questions regarding data protection, you can contact us at any time.

    Analysis tools and third-party tools When you visit this website, your surfing behavior can be statistically evaluated. This is primarily done with analytics programs.

    Detailed information about these analytics programs can be found in the following privacy policy.

    Hosting

    We host the content of our website with the following provider:

    External hosting This website is hosted externally. The personal data collected on this website are stored on the servers of the hoster(s). This may primarily include IP addresses, contact requests, meta and communication data, contract data, contact details, names, website accesses, and other data generated via a website.

    The external hosting is carried out for the purpose of fulfilling our contractual obligations with potential and existing customers (Art. 6(1)(b) GDPR) and in the interest of a secure, fast, and efficient provision of our online offering by a professional provider (Art. 6(1)(f) GDPR). If consent has been obtained, processing is based exclusively on Art. 6(1)(a) GDPR and § 25(1) TTDSG, insofar as the consent includes the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) as defined by TTDSG. Consent can be revoked at any time.

    Our hoster(s) will only process your data to the extent necessary to fulfill their performance obligations and will follow our instructions regarding this data.

    We use the following hoster:

    One.com Group
    AB Carlsgatan 3
    211 20 Malmö Sweden

    Data processing agreement We have concluded a data processing agreement (DPA) for the use of the above service. This is a legally required contract ensuring that the hoster processes the personal data of our website visitors only according to our instructions and in compliance with the GDPR.

    Data processing agreement

    Order processing

    We have concluded a data processing agreement (DPA) for the use of the above service. This is a legally required contract ensuring that the hoster processes the personal data of our website visitors only according to our instructions and in compliance with the GDPR.

    General notes and mandatory information

    Data protection

    The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy.

    When you use this website, various personal data is collected. Personal data are data with which you can be personally identified. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose this happens.

    We would like to point out that data transmission over the Internet (e.g., communication by e-mail) may have security vulnerabilities. Complete protection of data against access by third parties is not possible.

    Responsible party

    The responsible party for data processing on this website is:

    Isabell Pettau
    Marthastr. 16
    51069 Cologne

    Germany

    Telefon: +4915224051659
    E-Mail: hallo@2one-concepts.de

    The responsible party is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data (e.g., names, e-mail addresses, etc.).

    Storage duration

    Unless a specific storage period is specified within this privacy policy, your personal data will remain with us until the purpose for processing the data no longer applies. If you assert a justified request for deletion or revoke your consent to data processing, your data will be deleted unless we have other legally permissible reasons for storing your personal data (e.g., tax or commercial retention periods); in the latter case, the deletion will take place after these reasons cease to apply.

    General information on data processing legal bases on this website

    If you have given consent to the processing of your personal data, we process it on the basis of Art. 6(1)(a) GDPR or Art. 9(2)(a) GDPR in the case of special categories of data under Art. 9(1) GDPR. In the event of explicit consent to the transfer of personal data to third countries, the processing also takes place on the basis of Art. 49(1)(a) GDPR. If you have consented to the storage of cookies or access to information on your device (e.g., via device fingerprinting), processing is also based on § 25(1) TTDSG. Consent can be revoked at any time. If your data is necessary for the performance of a contract or for pre-contractual measures, we process your data based on Art. 6(1)(b) GDPR. Furthermore, we process your data if necessary to fulfill a legal obligation based on Art. 6(1)(c) GDPR. Data processing may also be based on our legitimate interests under Art. 6(1)(f) GDPR. The specific legal bases relevant in each individual case are outlined in the following sections of this privacy policy.

    Note on data transfer to non-secure third countries and disclosure to US companies not certified under the EU-US Data Privacy Framework (DPF)

    We use tools from companies located in non-secure third countries, as well as US-based tools whose providers are not certified under the EU-US Data Privacy Framework (DPF). If these tools are active, your personal data may be transferred to these countries and processed there. Please note that non-secure third countries do not guarantee a level of data protection comparable to that of the EU.

    We would like to clarify that the USA, as a safe third country, generally has a level of data protection comparable to that of the EU. Data transfer to the USA is therefore permissible if the recipient is certified under the “EU-US Data Privacy Framework” (DPF) or has suitable additional guarantees. Information on transfers to third countries, including data recipients, can be found in this privacy policy.

    Recipients of personal data

    In the course of our business activities, we cooperate with various external entities. This may involve the transfer of personal data to these external entities. We only disclose personal data to external entities if this is necessary for the performance of a contract, if we are legally obligated to do so (e.g., disclosure of data to tax authorities), if we have a legitimate interest pursuant to Art. 6(1)(f) GDPR in disclosing the data, or if another legal basis allows for data disclosure. When using data processors, we only disclose personal data of our customers based on a valid data processing agreement. In cases of joint processing, a joint processing agreement is concluded.

    Revocation of your consent to data processing

    Many data processing operations are only possible with your express consent. You can revoke consent you have already given at any time. The legality of the data processing carried out before the revocation remains unaffected by the revocation.

    Right to object to data collection in special cases and to direct marketing (Art. 21 GDPR)

    If data processing is based on Art. 6(1)(e) or (f) GDPR, you have the right to object to the processing of your personal data for reasons arising from your particular situation, including profiling based on these provisions. The respective legal basis on which processing is based can be found in this privacy policy. If you object, we will no longer process your affected personal data unless we can demonstrate compelling legitimate grounds for the processing that override your interests, rights, and freedoms, or the processing serves the assertion, exercise, or defense of legal claims (objection under Art. 21(1) GDPR).

    If your personal data is processed for direct marketing purposes, you have the right to object at any time to the processing of your personal data for the purpose of such advertising, including profiling to the extent that it is related to such direct marketing. If you object, your personal data will subsequently no longer be used for direct marketing purposes (objection under Art. 21(2) GDPR).

    Right to lodge a complaint with a supervisory authority

    In the event of violations of the GDPR, data subjects have the right to lodge a complaint with a supervisory authority, in particular in the Member State of their habitual residence, place of work, or the place of the alleged infringement. This right to lodge a complaint is without prejudice to any other administrative or judicial remedies.

    Right to data portability

    You have the right to have data that we process automatically on the basis of your consent or in fulfillment of a contract handed over to you or to a third party in a standard, machine-readable format. If you request the direct transfer of the data to another controller, this will only be done to the extent technically feasible.

    Information, correction, and deletion

    Within the framework of applicable legal provisions, you have the right to free information about your stored personal data, its origin and recipients, and the purpose of data processing at any time. You also have a right to correct or delete this data. For this purpose and for further questions regarding personal data, you can contact us at any time.

    Right to restriction of processing

    You have the right to request the restriction of the processing of your personal data. You can contact us at any time for this purpose. The right to restrict processing exists in the following cases:

    If you dispute the accuracy of your personal data stored with us, we usually need time to verify this. For the duration of the verification, you have the right to request the restriction of the processing of your personal data. If the processing of your personal data was/is unlawful, but you oppose the deletion of the data and instead request the restriction of the data processing. If we no longer need your personal data, but you need it for the exercise, defense, or assertion of legal claims, you have the right to request the restriction of the processing of your personal data instead of deletion. If you have objected pursuant to Art. 21(1) GDPR, a balance must be struck between your interests and ours. As long as it is not yet clear whose interests prevail, you have the right to request the restriction of the processing of your personal data. If you have restricted the processing of your personal data, these data – apart from their storage – may only be processed with your consent or for the assertion, exercise, or defense of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the European Union or a Member State.

    Data collection on this website

    Cookies

    Our websites use so-called “cookies”. Cookies are small data packets that do not cause any harm to your device. They are either stored temporarily for the duration of a session (session cookies) or permanently (permanent cookies) on your device. Session cookies are automatically deleted after your visit ends. Permanent cookies remain stored on your device until you delete them yourself or your web browser deletes them automatically.

    Cookies can be set by us (first-party cookies) or by third-party companies (so-called third-party cookies). Third-party cookies enable the integration of certain services provided by third-party companies within websites (e.g., cookies for processing payment services).

    Cookies serve various purposes. Many cookies are technically necessary because certain website functions would not work without them (e.g., the shopping cart function or displaying videos). Other cookies may be used for analyzing user behavior or for advertising purposes.

    Cookies that are necessary for carrying out the electronic communication process, for providing certain functions you requested (e.g., the shopping cart function), or for optimizing the website (e.g., cookies for measuring web audience) are stored based on Art. 6(1)(f) GDPR, unless another legal basis is specified. The website operator has a legitimate interest in storing necessary cookies for the technically error-free and optimized provision of its services. If consent for storing cookies and similar technologies has been requested, processing is based exclusively on this consent (Art. 6(1)(a) GDPR and § 25(1) TTDSG); consent can be revoked at any time.

    You can configure your browser to inform you about the setting of cookies and allow cookies only in individual cases, accept cookies for certain cases or generally exclude them, as well as activate the automatic deletion of cookies when closing the browser. Disabling cookies may limit the functionality of this website.

    You can find information about which cookies and services are used on this website in our privacy policy.

    Contact form

    If you send us inquiries via the contact form, your information from the inquiry form, including the contact details you provided there, will be stored by us for the purpose of processing the inquiry and in case of follow-up questions. We will not share this data without your consent.

    The processing of these data is based on Art. 6(1)(b) GDPR, if your request is related to the performance of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, the processing is based on our legitimate interest in the effective processing of the inquiries sent to us (Art. 6(1)(f) GDPR) or on your consent (Art. 6(1)(a) GDPR), provided that this has been requested; consent can be revoked at any time.

    The data entered by you in the contact form will remain with us until you request us to delete it, revoke your consent for storage, or the purpose for data storage no longer applies (e.g., after completion of your request). Mandatory legal provisions – especially retention periods – remain unaffected.

    Inquiry via email, phone, or fax

    If you contact us via email, telephone, or fax, your inquiry including all resulting personal data (name, inquiry) will be stored and processed by us for the purpose of processing your request. We will not share this data without your consent.

    The processing of these data is based on Art. 6(1)(b) GDPR, if your request is related to the performance of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, the processing is based on our legitimate interest in the effective processing of the inquiries sent to us (Art. 6(1)(f) GDPR) or on your consent (Art. 6(1)(a) GDPR), provided that this has been requested; consent can be revoked at any time.

    The data sent to us via contact inquiries will remain with us until you request us to delete it, revoke your consent for storage, or the purpose for data storage no longer applies (e.g., after completion of your request). Mandatory legal provisions – especially statutory retention periods – remain unaffected.

    Communication via WhatsApp

    For communication with our customers and other third parties, we use the instant messaging service WhatsApp, among others. The provider is WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

    Communication takes place via end-to-end encryption (peer-to-peer), which prevents WhatsApp or other third parties from accessing the content of communications. However, WhatsApp does have access to metadata generated during the communication process (e.g., sender, recipient, and timestamp). We also note that according to its own statements, WhatsApp shares personal data of its users with its parent company Meta, based in the USA. Further details on data processing can be found in WhatsApp’s privacy policy at: https://www.whatsapp.com/legal/#privacy-policy.

    The use of WhatsApp is based on our legitimate interest in fast and effective communication with customers, interested parties, and other business and contractual partners (Art. 6(1)(f) GDPR). If consent has been requested, the data processing is carried out exclusively based on consent (Art. 6(1)(a) GDPR); consent can be revoked at any time for the future.

    The communication content exchanged via WhatsApp remains with us until you request us to delete it, revoke your consent for storage, or the purpose for data storage no longer applies (e.g., after completing your request). Mandatory legal provisions – especially retention periods – remain unaffected.

    The company has a certification under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA, ensuring compliance with European data protection standards for data processing in the USA. Each company certified under the DPF commits to comply with these data protection standards. Further information can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/s/participant-search/participant-detail?contact=true&id=a2zt00000011sfnAAA&status=Active

    We use WhatsApp in the “WhatsApp Business” variant.

    The data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.whatsapp.com/legal/business-data-transfer-addendum.

    We have configured our WhatsApp accounts so that there is no automatic data synchronization with the address book on the smartphones in use.

    Hubspot CRM

    We use HubSpot CRM on this website. The provider is HubSpot Inc. 25 Street, Cambridge, MA 02141 USA (hereinafter “HubSpot CRM”).

    HubSpot CRM allows us, among other things, to manage existing and potential customers as well as customer contacts. With the help of HubSpot CRM, we are able to capture, sort, and analyze customer interactions via email, social media, or telephone across various channels. The personal data thus collected can be evaluated and used for communicating with potential customers or for marketing purposes (e.g., newsletter mailings). With HubSpot CRM, we are also able to track and analyze the user behavior of our contacts on our website.

    The use of HubSpot CRM is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in efficient customer management and customer communication. If consent has been requested, the processing is based exclusively on consent (Art. 6(1)(a) GDPR and § 25(1) TTDSG), to the extent that the consent includes the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) as defined in the TTDSG. Consent can be revoked at any time.

    For details, please refer to HubSpot’s privacy policy: https://legal.hubspot.com/de/privacy-policy.

    The data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.hubspot.de/data-privacy/privacy-shield.

    The company has a certification under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA, ensuring compliance with European data protection standards for data processing in the USA. Each company certified under the DPF commits to comply with these data protection standards. Further information can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/s/participant-search/participant-detail?contact=true&id=a2zt0000000TN8pAAG&status=Active

    Social Media

    Facebook

    Facebook This website integrates elements of the Facebook social network. The service provider is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. According to Facebook, the collected data may also be transferred to the USA and other third countries. An overview of Facebook social media elements can be found here: https://developers.facebook.com/docs/plugins/?locale=en_US.

    When the social media element is active, a direct connection is established between your device and the Facebook server. Facebook receives the information that you have visited this website with your IP address. If you click the Facebook “Like” button while logged into your Facebook account, you can link the content of this website to your Facebook profile. This allows Facebook to associate your visit to this website with your user account. Please note that as the provider of these pages, we have no knowledge of the content of the transmitted data or its use by Facebook. For more information, please see Facebook’s privacy policy at: https://www.facebook.com/privacy/explanation.

    If consent has been obtained, the use of the above service is based on Art. 6(1)(a) GDPR and § 25 TTDSG. Consent can be revoked at any time. If no consent has been obtained, the service is used based on our legitimate interest in achieving comprehensive visibility on social media.

    To the extent that personal data is collected on our website and forwarded to Facebook, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 GDPR). The joint responsibility is limited exclusively to the collection of data and its transfer to Facebook. The processing by Facebook following the transfer is not part of the joint responsibility. Our joint obligations have been documented in a joint processing agreement. The text of the agreement can be found at: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing privacy information when using the Facebook tool and for implementing the tool on our website in compliance with data protection regulations. Facebook is responsible for the data security of Facebook products. Rights of data subjects (e.g., requests for information) regarding data processed by Facebook can be asserted directly with Facebook. If you assert your rights as a data subject with us, we are obligated to forward them to Facebook.

    The data transfer to the USA is based on the Standard Contractual Clauses of the European Commission. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum, https://www.facebook.com/help/566994660333381, and https://www.facebook.com/policy.php.

    The company has certified compliance with the EU-US Data Privacy Framework (DPF). The DPF is an agreement between the European Union and the USA aimed at ensuring compliance with European data protection standards in data processing in the USA. Each company certified under the DPF commits to adhering to these data protection standards. Further information can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/s/participant-search/participant-detail?contact=true&id=a2zt0000000GnywAAC&status=Active.

    Instagram

    This website integrates features of the Instagram service. These features are provided by Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

    When the social media element is active, a direct connection is established between your device and the Instagram server. Instagram thereby receives information about your visit to this website.

    If you are logged into your Instagram account, you can link the content of this website to your Instagram profile by clicking the Instagram button. This allows Instagram to associate your visit to this website with your user account. Please note that as the provider of these pages, we have no knowledge of the content of the transmitted data or its use by Instagram.

    If consent has been obtained, the use of the above service is based on Art. 6(1)(a) GDPR and § 25 TTDSG. Consent can be revoked at any time. If no consent has been obtained, the service is used based on our legitimate interest in achieving comprehensive visibility on social media.

    To the extent that personal data is collected on our website and forwarded to Facebook or Instagram, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 GDPR). The joint responsibility is limited exclusively to the collection of data and its transfer to Facebook or Instagram. The processing by Facebook or Instagram following the transfer is not part of the joint responsibility. Our joint obligations have been documented in a joint processing agreement. The text of the agreement can be found at: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing privacy information when using the Facebook or Instagram tool and for implementing the tool on our website in compliance with data protection regulations. Facebook is responsible for the data security of Facebook or Instagram products. Rights of data subjects (e.g., requests for information) regarding data processed by Facebook or Instagram can be asserted directly with Facebook or Instagram. If you assert your rights as a data subject with us, we are obligated to forward them to Facebook or Instagram.

    The data transfer to the USA is based on the Standard Contractual Clauses of the European Commission. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum, https://privacycenter.instagram.com/policy/, and https://www.facebook.com/help/566994660333381.

    Further information can be found in Instagram’s privacy policy: https://privacycenter.instagram.com/policy/.

    The company has certified compliance with the EU-US Data Privacy Framework (DPF). The DPF is an agreement between the European Union and the USA aimed at ensuring compliance with European data protection standards in data processing in the USA. Each company certified under the DPF commits to adhering to these data protection standards. Further information can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/s/participant-search/participant-detail?contact=true&id=a2zt0000000GnywAAC&status=Active.

    Analytics Tools and Advertising

    Google Analytics

    This website uses features of the Google Analytics web analytics service. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
    Google Analytics allows the website operator to analyze the behavior of website visitors. The operator receives various usage data, such as page views, dwell time, operating systems used, and the origin of the user. This data is assigned to the respective device of the user. No assignment to a user ID is made.

    Furthermore, we can record your mouse movements, scroll movements, and clicks with Google Analytics, among other things. Google Analytics also uses various modeling approaches to supplement the collected data sets and employs machine learning technologies in data analysis.

    Google Analytics uses technologies that enable the recognition of the user for the purpose of analyzing user behavior (e.g., cookies or device fingerprinting). Information about the use of this website collected by Google Analytics is usually transferred to a Google server in the USA and stored there.

    The use of this service is based on your consent under Art. 6(1)(a) GDPR and § 25(1) TTDSG. Consent can be revoked at any time.

    The data transfer to the USA is based on the Standard Contractual Clauses of the European Commission. Details can be found here: https://privacy.google.com/businesses/controllerterms/mccs/.

    The company has certified compliance with the EU-US Data Privacy Framework (DPF). The DPF is an agreement between the European Union and the USA aimed at ensuring compliance with European data protection standards in data processing in the USA. Each company certified under the DPF commits to adhering to these data protection standards. Further information can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/s/participant-search/participant-detail?contact=true&id=a2zt000000001L5AAI&status=Active.

    Browser Plugin You can prevent Google from collecting and processing your data by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=en.

    For more information on how Google Analytics handles user data, please refer to Google’s privacy policy: https://support.google.com/analytics/answer/6004245?hl=en.

    Data Processing Agreement We have concluded a data processing agreement with Google and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

    Google Ads

    The website operator uses Google Ads. Google Ads is an online advertising program provided by Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

    Google Ads allows us to display advertisements in the Google search engine or on third-party websites when users enter specific search terms on Google (Keyword Targeting). Additionally, targeted advertisements can be displayed based on user data available at Google (e.g., location data and interests) (Audience Targeting). As website operators, we can quantitatively evaluate this data by analyzing, for example, which search terms led to the display of our advertisements and how many ads resulted in corresponding clicks.

    The use of this service is based on your consent under Article 6(1)(a) GDPR and Section 25(1) TTDSG. Consent can be revoked at any time.

    Data transfer to the USA is based on the Standard Contractual Clauses of the European Commission. Details can be found here: Google Privacy Frameworks and Google Controller Terms.

    The company is certified under the EU-US Data Privacy Framework (DPF). The DPF is an agreement between the European Union and the USA aimed at ensuring compliance with European data protection standards for data processing in the USA. Each company certified under the DPF commits to adhering to these data protection standards. Further information can be obtained from the provider at the following link: DPF Participant Detail.

    Meta Pixel (formerly Facebook Pixel) This website uses the visitor action pixels of Facebook/Meta for conversion measurement. The provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. According to Facebook, the collected data is also transferred to the USA and other third countries.

    This allows tracking of the behavior of site visitors after they have been redirected to the provider’s website by clicking on a Facebook advertisement. This enables the effectiveness of Facebook advertisements to be evaluated for statistical and market research purposes, optimizing future advertising campaigns.

    The data collected is anonymous to us as the operator of this website; we cannot draw conclusions about the identity of users. However, Facebook stores and processes the data, allowing a connection to the respective user profile and enabling Facebook to use the data for its own advertising purposes in accordance with the Facebook Data Use Policy (https://www.facebook.com/about/privacy/). This allows Facebook to display advertisements on Facebook pages and outside Facebook. We, as website operators, cannot influence this use of data.

    The use of this service is based on your consent under Article 6(1)(a) GDPR and Section 25(1) TTDSG. Consent can be revoked at any time.

    We utilize the enhanced matching feature within Meta Pixel.

    Enhanced matching allows us to transmit various types of data (e.g., place of residence, state, postal code, hashed email addresses, names, gender, date of birth, or phone numbers) of our customers and prospects collected through our website to Meta (Facebook). Through this activation, we can more precisely tailor our advertising campaigns on Facebook to individuals interested in our offerings. Enhanced matching also improves the attribution of website conversions and expands Custom Audiences.

    To the extent that personal data is collected on our website through the tool described here and transmitted to Facebook, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, are jointly responsible for this data processing (Article 26 GDPR). However, joint responsibility is limited solely to the collection of data and its transmission to Facebook. Processing by Facebook following transmission is not part of joint responsibility. Our joint obligations have been recorded in an agreement on joint processing. The wording of the agreement can be found at: Facebook Controller Addendum. According to this agreement, we are responsible for providing data protection information when using the Facebook tool and for the data protection-compliant implementation of the tool on our website. Facebook is responsible for the data security of Facebook products. Rights of data subjects (e.g., requests for information) regarding data processed by Facebook can be asserted directly with Facebook. If you assert data subject rights with us, we are obligated to forward them to Facebook.

    Data transfer to the USA is based on the Standard Contractual Clauses of the European Commission. Details can be found here: Facebook EU Data Transfer Addendum and Facebook Help Center.

    Further information on the protection of your privacy can be found in Facebook’s Privacy Policy: Facebook Privacy Policy.

    You can also deactivate the remarketing function “Custom Audiences” in the advertising settings section at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen, provided you are logged into Facebook.

    If you do not have a Facebook account, you can deactivate usage-based advertising from Facebook on the website of the European Interactive Digital Advertising Alliance: http://www.youronlinechoices.com/de/praferenzmanagement/.

    The company is certified under the EU-US Data Privacy Framework (DPF). The DPF is an agreement between the European Union and the USA aimed at ensuring compliance with European data protection standards for data processing in the USA. Each company certified under the DPF commits to adhering to these data protection standards. Further information can be obtained from the provider at the following link: DPF Participant Detail.

    Newsletter­daten

    If you wish to subscribe to the newsletter offered on the website, we require your email address and information that allows us to verify that you are the owner of the provided email address and consent to receive the newsletter. Additional data is not collected or is collected on a voluntary basis only. For the processing of newsletters, we use newsletter service providers described below.

    Mailchimp

    This website uses the services of Mailchimp for sending newsletters. The provider is Rocket Science Group LLC, 675 Ponce De Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA.

    Mailchimp is a service that organizes and analyzes the distribution of newsletters. If you provide data (e.g., your email address) for the purpose of receiving newsletters, it will be stored on Mailchimp’s servers in the USA.

    Using Mailchimp, we can analyze our newsletter campaigns. When you open an email sent by Mailchimp, a file included in the email (called a web beacon) connects to Mailchimp’s servers in the USA. This allows us to determine if a newsletter message has been opened and which links have been clicked. In addition, technical information such as the time of retrieval, IP address, browser type, and operating system is collected. This information cannot be assigned to the respective newsletter recipient. It is used exclusively for the statistical analysis of newsletter campaigns. The results of these analyses can be used to tailor future newsletters more to the interests of the recipients.

    If you do not want Mailchimp to analyze your data, you must unsubscribe from the newsletter. For this purpose, we provide a corresponding link in every newsletter message.

    Data processing is based on your consent (Art. 6(1)(a) GDPR). You can revoke this consent at any time by unsubscribing from the newsletter. The legality of the data processing operations already completed remains unaffected by the revocation.

    The data you provide us for the purpose of subscribing to the newsletter will be stored by us or the newsletter service provider until you unsubscribe from the newsletter, and will be deleted from the newsletter distribution list after you unsubscribe. Data that has been stored for other purposes remains unaffected.

    Data transfer to the USA is based on the Standard Contractual Clauses of the European Commission. Details can be found here: https://mailchimp.com/eu-us-data-transfer-statement/ and https://mailchimp.com/legal/data-processing-addendum/#Annex_C_-_Standard_Contractual_Clauses.

    After you unsubscribe from the newsletter distribution list, your email address may be stored by us or the newsletter service provider in a blacklist, if this is necessary to prevent future mailings. The data from the blacklist is used only for this purpose and not merged with other data. This serves both your interest and our interest in complying with legal requirements when sending newsletters (legitimate interest within the meaning of Art. 6(1)(f) GDPR). The storage in the blacklist is not limited in time. You can object to the storage if your interests outweigh our legitimate interest.

    For more details, see Mailchimp’s privacy policy at: https://mailchimp.com/legal/terms/.

    The company has certified its compliance with the EU-US Data Privacy Framework (DPF). The DPF is an agreement between the European Union and the USA designed to ensure compliance with European data protection standards for data processing in the USA. Each company certified under the DPF commits to adhering to these data protection standards. Further information from the provider can be found at the following link: https://www.dataprivacyframework.gov/s/participant-search/participant-detail?contact=true&id=a2zt0000000TXVKAA4&status=Active

    Plugins und Tools

    Google Fonts

    This site uses Google Fonts provided by Google for the uniform display of fonts. When a page is accessed, your browser loads the necessary fonts into its browser cache to display texts and fonts correctly.

    For this purpose, your browser must establish a connection to Google’s servers, enabling Google to know that this website was accessed via your IP address. The use of Google Fonts is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in the uniform presentation of the font on its website. If consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and § 25(1) TTDSG, provided that the consent includes the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) within the meaning of TTDSG. Consent can be revoked at any time.

    If your browser does not support Google Fonts, a standard font will be used by your computer.

    For more information about Google Fonts, please visit https://developers.google.com/fonts/faq and Google’s privacy policy: https://policies.google.com/privacy?hl=en.

    The company is certified under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA aimed at ensuring compliance with European data protection standards for data processing in the USA. Each company certified under the DPF commits to adhering to these data protection standards. Further information can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/s/participant-search/participant-detail?contact=true&id=a2zt000000001L5AAI&status=Active

    eCommerce and Payment Providers

    Processing of customer and contract data

    We collect, process, and use personal customer and contract data for the establishment, content-related design, and modification of our contractual relationships. We collect, process, and use personal data concerning the use of this website (usage data) only to the extent necessary to enable the user to use the service or for billing purposes. The legal basis for this is Art. 6(1)(b) GDPR.

    The customer data collected will be deleted after the completion of the order or termination of the business relationship, and after any applicable statutory retention periods have expired. Statutory retention periods remain unaffected.

    Audio and Video Conferences

    data processing

    For communicating with our customers, among other tools, we use online conferencing tools. The specific tools we use are listed below. When you communicate with us via video or audio conference over the internet, your personal data is collected and processed by us and the provider of the respective conferencing tool.

    These conferencing tools collect all data that you provide/use to access the tools (email address and/or your phone number). Additionally, the conferencing tools process the duration of the conference, start and end times (timestamps) of participation, number of participants, and other “contextual information” related to the communication process (metadata).

    Furthermore, the tool provider processes all technical data necessary for managing online communication. This includes IP addresses, MAC addresses, device IDs, device type, operating system type and version, client version, camera type, microphone or speaker information, and the type of connection.

    If content is exchanged, uploaded, or otherwise provided within the tool, this content is also stored on the servers of the tool providers. Such content includes, in particular, cloud recordings, chat/instant messages, voicemails, uploaded photos and videos, files, whiteboards, and other information shared during the use of the service.

    Please note that we do not have full control over the data processing operations of the tools used. Our capabilities are primarily governed by the corporate policies of each provider. For further information on data processing by the conferencing tools, please refer to the privacy policies of the respective tools listed below this text.

    Purpose and Legal Basis

    The conference tools are used to communicate with prospective or existing contractual partners or to offer specific services to our customers (Art. 6(1)(b) GDPR). Furthermore, the use of the tools aims to generally simplify and expedite communication with us or our company (legitimate interest pursuant to Art. 6(1)(f) GDPR). Where consent has been obtained, the use of the respective tools is based on this consent; consent can be revoked at any time with future effect.

    Retention period

    The data directly collected by us via the video and conferencing tools will be deleted from our systems as soon as you request deletion, withdraw your consent for storage, or when the purpose of data storage no longer exists. Stored cookies remain on your device until you delete them. Mandatory legal retention periods remain unaffected.

    We do not influence the storage duration of your data that is stored by the operators of the conferencing tools for their own purposes. For details on this, please inquire directly with the operators of the conferencing tools.

    The conferencing tools used

    We use the following conferencing tools:

    Zoom

    We use Zoom. The provider of this service is Zoom Communications Inc, San Jose, 55 Almaden Boulevard, 6th Floor, San Jose, CA 95113, USA. Details on data processing can be found in Zoom’s privacy policy: https://explore.zoom.us/de/privacy/.

    Data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://explore.zoom.us/de/privacy/.

    Own services

    Handling of applicant data

    We offer you the opportunity to apply with us (e.g., via email, postal mail, or online application form). Below, we inform you about the scope, purpose, and use of your personal data collected within the application process. We assure you that the collection, processing, and use of your data is carried out in accordance with applicable data protection laws and all other legal provisions, and your data will be treated strictly confidentially.

    Scope and Purpose of Data Collection

    If you submit an application to us, we process your associated personal data (e.g., contact and communication details, application documents, notes from job interviews, etc.) to the extent necessary to decide on the establishment of an employment relationship. The legal basis for this is § 26 BDSG under German law (initiation of an employment relationship), Art. 6(1)(b) GDPR (general contract initiation), and – if you have given consent – Art. 6(1)(a) GDPR. Consent can be revoked at any time. Your personal data will only be disclosed within our company to individuals involved in processing your application.

    If the application is successful, the data you provided will be stored in our data processing systems based on § 26 BDSG and Art. 6(1)(b) GDPR for the purpose of carrying out the employment relationship.

    Retention Period of Data

    If we are unable to offer you a position, you decline a job offer, or withdraw your application, we reserve the right to retain the data you have provided to us based on our legitimate interests (Art. 6(1)(f) GDPR) for up to 6 months after the conclusion of the application process (rejection or withdrawal of the application). After this period, the data will be deleted, and physical application documents will be destroyed. The retention is primarily for evidentiary purposes in the event of legal disputes. If it becomes evident that the data will be required after the 6-month period (e.g., due to a pending legal dispute), deletion will occur only when the purpose for further retention no longer applies.

    Extended retention may also occur if you have given consent (Art. 6(1)(a) GDPR) or if legal retention obligations prevent deletion.

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